{"id":546063,"date":"2022-12-15T17:17:03","date_gmt":"2022-12-15T14:17:03","guid":{"rendered":"https:\/\/arantv.az\/?p=546063"},"modified":"2022-12-15T17:17:03","modified_gmt":"2022-12-15T14:17:03","slug":"media-savadliliginin-artirilmasi-boyuk-maliyy%c9%99-d%c9%99st%c9%99yi-t%c9%99l%c9%99b-edir","status":"publish","type":"post","link":"https:\/\/arantv.az\/?p=546063","title":{"rendered":"Media savadl\u0131l\u0131\u011f\u0131n\u0131n art\u0131r\u0131lmas\u0131 b\u00f6y\u00fck maliyy\u0259 d\u0259st\u0259yi t\u0259l\u0259b edir"},"content":{"rendered":"<p>Media savadl\u0131l\u0131\u011f\u0131 \u00fcmumilikd\u0259c\u0259miyy\u0259t \u00fc\u00e7\u00fcn b\u00f6y\u00fck \u00f6n\u0259m k\u0259sb edir.Elm v\u0259 texnologiyan\u0131n inki\u015faf etdiyi bir d\u00f6vrd\u0259 \u00f6lk\u0259d\u0259 media savadl\u0131l\u0131\u011f\u0131n\u0131 art\u0131rmaq, m\u00fct\u0259r\u0259qqi texnologiyalar\u00a0 v\u0259 kommunikasiyavasit\u0259l\u0259rind\u0259n d\u00fczg\u00fcn v\u0259 aktiv \u015f\u0259kild\u0259<br \/>\nistifad\u0259ni t\u0259bli\u011f etm\u0259k, \u00fcmumilikd\u0259median\u0131n inki\u015faf\u0131na d\u0259st\u0259k olmaq bu g\u00fcn zaman\u0131n vacib t\u0259l\u0259bl\u0259rind\u0259ndir. Qlobal informasiya m\u0259kan\u0131n\u0131n ayr\u0131lmaz par\u00e7as\u0131 olan Az\u0259rbaycanda dakommunikasiya vasit\u0259l\u0259ri, o c\u00fcml\u0259d\u0259n internet, sosial \u015f\u0259b\u0259k\u0259l\u0259r insanlar\u0131n g\u00fcnd\u0259lik t\u0259l\u0259bat\u0131na \u00e7evrilmi\u015fdir. \u00d6lk\u0259 \u0259halisinin 80%,-d\u0259n \u00e7oxu sosial \u015f\u0259b\u0259k\u0259 istifad\u0259\u00e7isidir. Bu g\u00fcn sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259 profil sahibi olan h\u0259r k\u0259s ist\u0259diyi informasiyan\u0131 yaymaq imkan\u0131na<br \/>\nmalikdir. Lakin istifad\u0259\u00e7i informasiyan\u0131 d\u0259qiql\u0259\u015fdirm\u0259yi, m\u0259nb\u0259 g\u00f6st\u0259rm\u0259yi, onun neqativ n\u0259tic\u0259l\u0259ri bar\u0259d\u0259 d\u00fc\u015f\u00fcnm\u00fcr. Bu m\u0259nada informasiya bollu\u011fu \u015f\u0259raitind\u0259 \u00abfeyk\u00bb x\u0259b\u0259rl\u0259 do\u011fru x\u0259b\u0259ri ay\u0131rd etm\u0259k olduqca \u00e7\u0259tindir. T\u0259\u0259ss\u00fcf do\u011furan hald\u0131r ki, sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259 yay\u0131lan x\u0259b\u0259rl\u0259r bir \u00e7oxhallarda ciddi saytlar v\u0259 dig\u0259r informasiya vasit\u0259l\u0259rind\u0259 yay\u0131mlan\u0131r. Haz\u0131rda Az\u0259rbaycan\u0131n informasiya sektorunda onlayn media dominantl\u0131q t\u0259\u015fkil edir. Art\u0131q, h\u0259tta televiziya v\u0259 radiolar\u0131n sosial median\u0131n arxas\u0131nca getdiyi m\u00fc\u015fahid\u0259 olunur. Buda pe\u015f\u0259karl\u0131qla tamamil\u0259 ziddiyy\u0259t t\u0259\u015fkil edir. Media savadl\u0131l\u0131\u011f\u0131n \u0259n b\u0259sit hiss\u0259si olaraq \u00abinternet gigiyenas\u0131\u00bb u\u015fa\u011f\u0131n komp\u00fcter, smartfonla qar\u015f\u0131la\u015fd\u0131\u011f\u0131 andan etibar\u0259n a\u015f\u0131lanmal\u0131d\u0131r. Median\u0131n inki\u015faf\u0131na y\u00f6n\u0259lmi\u015f \u00e7ox sayda ara\u015fd\u0131rmalar g\u00f6st\u0259rir ki, bu sah\u0259 Nordik \u00f6lk\u0259l\u0259rind\u0259 \u0259n y\u00fcks\u0259k s\u0259viyy\u0259d\u0259dir. Media savadl\u0131l\u0131\u011f\u0131 indeksi m\u00fc\u0259yy\u0259n bir<br \/>\n\u00f6lk\u0259d\u0259 azad mediadan tutmu\u015f t\u0259hsil s\u0259viyy\u0259sini \u00f6l\u00e7\u0259n 100 ball\u0131q \u015fkala \u00fczr\u0259 hesablan\u0131r. \u018fn y\u00fcks\u0259k media indeksi g\u00f6st\u0259ricisin\u0259 malik olan Finlandiya media savadl\u0131l\u0131\u011f\u0131 g\u00f6st\u0259ricil\u0259rin\u0259 g\u00f6r\u0259 \u0259n qabaqc\u0131l \u00f6lk\u0259l\u0259r siyah\u0131s\u0131ndad\u0131r. Media savadl\u0131l\u0131\u011f\u0131na cavabdeh olan \u0259sas qurum olaraq MEKU bu sah\u0259y\u0259 aid olan m\u0259qamlar\u0131 stimulla\u015fd\u0131r\u0131r, d\u00fcnya medias\u0131nda \u0259ks etdirir.Media savadl\u0131l\u0131\u011f\u0131n\u0131n art\u0131r\u0131lmas\u0131 \u00fcmumilikd\u0259 c\u0259miyy\u0259t \u00fc\u00e7\u00fcn b\u00f6y\u00fck \u00f6n\u0259m k\u0259sb edir. Bel\u0259 ki, insanlar informasiya bollu\u011fu \u015f\u0259raitind\u0259 do\u011fu olan\u0131 se\u00e7m\u0259k imkan\u0131 qazan\u0131r. Bu amil b\u00fct\u00fcn ya\u015f qruplar\u0131 \u00fc\u00e7\u00fcn<br \/>\nvacib olsa da, azya\u015fl\u0131lar\u0131n, yeniyetm\u0259 v\u0259 g\u0259ncl\u0259rin bu istiqam\u0259td\u0259 maarifl\u0259ndirilm\u0259si x\u00fcsusil\u0259 vacibdir. \u00d6lk\u0259mizd\u0259 media savadl\u0131l\u0131\u011f\u0131n\u0131n t\u0259min edilm\u0259si istiqam\u0259tind\u0259 QHT-l\u0259rin d\u0259<br \/>\nimkanlar\u0131ndan s\u0259m\u0259r\u0259li \u015f\u0259kild\u0259 istifad\u0259 etm\u0259k laz\u0131md\u0131r. \u0130lk \u00f6nc\u0259 bu sah\u0259d\u0259 QHTl\u0259rin g\u00f6r\u0259 bil\u0259c\u0259yi i\u015fl\u0259r m\u00fc\u0259yy\u0259nl\u0259\u015fdirilm\u0259lidir. Bu m\u0259nada s\u00f6z\u00fcged\u0259n qurumlar media savadl\u0131l\u0131\u011f\u0131n\u0131n t\u0259dbiqin\u0259 y\u00f6n\u0259lmi\u015f D\u0259yirmi Masalar, interaktiv m\u00fchazir\u0259l\u0259r, bro\u015f\u00fcr v\u0259 \u00e7ap<br \/>\nm\u0259hsullar\u0131n\u0131n n\u0259\u015frini h\u0259yata ke\u00e7ir\u0259 bil\u0259rl\u0259r. QHT-l\u0259rin ekspertl\u0259ri, m\u00fc\u0259lliml\u0259ri, t\u0259lim\u00e7il\u0259ri, t\u0259l\u0259b\u0259l\u0259ri v\u0259 s. bu proses\u0259 c\u0259lb<br \/>\netm\u0259l\u0259ri m\u0259qs\u0259d\u0259uy\u011fundur.Sonda onu da qeyd etm\u0259k olar ki, bizl\u0259r media v\u0259 informasiya savadl\u0131l\u0131\u011f\u0131n\u0131n qa\u00e7\u0131lmaz t\u0259labat hal\u0131na g\u0259ldiyi bir \u0259srd\u0259 ya\u015fay\u0131r\u0131q. Az\u0259rbaycanda internetin, r\u0259q\u0259mli<br \/>\nm\u00fchitin inki\u015faf\u0131 il\u0259 \u0259laq\u0259dar olaraq son onillikd\u0259 bir s\u0131ra i\u015fl\u0259r v\u0259 layih\u0259l\u0259r h\u0259yata ke\u00e7irilib ki, h\u0259min f\u0259aliyy\u0259t media savadl\u0131l\u0131\u011f\u0131 istiqam\u0259tind\u0259 t\u00f6hf\u0259 hesab oluna bil\u0259r. Lakin m\u0259s\u0259l\u0259nin aktuall\u0131\u011f\u0131n\u0131,Az\u0259rbaycanda media savadl\u0131l\u0131\u011f\u0131n\u0131n inki\u015faf\u0131na b\u00f6y\u00fck ehtiyac\u0131 n\u0259z\u0259r\u0259 alaraq bu f\u0259aliyy\u0259tin koordinasiyaya, maliyy\u0259<br \/>\nd\u0259st\u0259yin\u0259, normativ- h\u00fcquqi bazaya ehtiyac\u0131 vard\u0131r.<\/p>\n<p>\u015eeyda \u018fzizova<br \/>\n\u00abAranMedia\u00bb QROUP-un direktoru<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Media savadl\u0131l\u0131\u011f\u0131 \u00fcmumilikd\u0259c\u0259miyy\u0259t \u00fc\u00e7\u00fcn b\u00f6y\u00fck \u00f6n\u0259m k\u0259sb edir.Elm v\u0259 texnologiyan\u0131n inki\u015faf etdiyi bir d\u00f6vrd\u0259 \u00f6lk\u0259d\u0259 media savadl\u0131l\u0131\u011f\u0131n\u0131 art\u0131rmaq, m\u00fct\u0259r\u0259qqi texnologiyalar\u00a0 v\u0259 kommunikasiyavasit\u0259l\u0259rind\u0259n d\u00fczg\u00fcn v\u0259 aktiv \u015f\u0259kild\u0259 istifad\u0259ni t\u0259bli\u011f etm\u0259k, \u00fcmumilikd\u0259median\u0131n inki\u015faf\u0131na d\u0259st\u0259k olmaq bu g\u00fcn zaman\u0131n vacib t\u0259l\u0259bl\u0259rind\u0259ndir. Qlobal informasiya m\u0259kan\u0131n\u0131n ayr\u0131lmaz par\u00e7as\u0131 olan Az\u0259rbaycanda dakommunikasiya vasit\u0259l\u0259ri, o c\u00fcml\u0259d\u0259n internet, sosial \u015f\u0259b\u0259k\u0259l\u0259r insanlar\u0131n g\u00fcnd\u0259lik t\u0259l\u0259bat\u0131na \u00e7evrilmi\u015fdir. \u00d6lk\u0259 \u0259halisinin 80%,-d\u0259n \u00e7oxu sosial \u015f\u0259b\u0259k\u0259 istifad\u0259\u00e7isidir. Bu g\u00fcn sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259 profil sahibi olan h\u0259r k\u0259s ist\u0259diyi informasiyan\u0131 yaymaq imkan\u0131na malikdir. Lakin istifad\u0259\u00e7i informasiyan\u0131 d\u0259qiql\u0259\u015fdirm\u0259yi, m\u0259nb\u0259 g\u00f6st\u0259rm\u0259yi, onun neqativ n\u0259tic\u0259l\u0259ri bar\u0259d\u0259 d\u00fc\u015f\u00fcnm\u00fcr. Bu m\u0259nada&hellip;<\/p>\n","protected":false},"author":2,"featured_media":546064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[19],"tags":[],"aioseo_notices":[],"gutentor_comment":0,"rttpg_featured_image_url":{"full":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",749,758,false],"landscape":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",749,758,false],"portraits":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",749,758,false],"thumbnail":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5-500x280.jpg",500,280,true],"medium":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5-361x365.jpg",361,365,true],"large":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",640,648,false],"1536x1536":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",749,758,false],"2048x2048":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5.jpg",749,758,false],"post-thumbnail":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5-240x172.jpg",240,172,true],"advps-thumb-one":["https:\/\/arantv.az\/wp-content\/uploads\/2022\/12\/729f4147-d3ac-4411-bcd6-0f3a9d83d5d5-749x620.jpg",749,620,true]},"rttpg_author":{"display_name":"V\u00fcsal Rafiqo\u011flu","author_link":"https:\/\/arantv.az\/?author=2"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/arantv.az\/?cat=19\" rel=\"category\">G\u00fcnd\u0259m<\/a>","rttpg_excerpt":"Media savadl\u0131l\u0131\u011f\u0131 \u00fcmumilikd\u0259c\u0259miyy\u0259t \u00fc\u00e7\u00fcn b\u00f6y\u00fck \u00f6n\u0259m k\u0259sb edir.Elm v\u0259 texnologiyan\u0131n inki\u015faf etdiyi bir d\u00f6vrd\u0259 \u00f6lk\u0259d\u0259 media savadl\u0131l\u0131\u011f\u0131n\u0131 art\u0131rmaq, m\u00fct\u0259r\u0259qqi texnologiyalar\u00a0 v\u0259 kommunikasiyavasit\u0259l\u0259rind\u0259n d\u00fczg\u00fcn v\u0259 aktiv \u015f\u0259kild\u0259 istifad\u0259ni t\u0259bli\u011f etm\u0259k, \u00fcmumilikd\u0259median\u0131n inki\u015faf\u0131na d\u0259st\u0259k olmaq bu g\u00fcn zaman\u0131n vacib t\u0259l\u0259bl\u0259rind\u0259ndir. Qlobal informasiya m\u0259kan\u0131n\u0131n ayr\u0131lmaz par\u00e7as\u0131 olan Az\u0259rbaycanda dakommunikasiya vasit\u0259l\u0259ri, o c\u00fcml\u0259d\u0259n internet, sosial \u015f\u0259b\u0259k\u0259l\u0259r insanlar\u0131n g\u00fcnd\u0259lik t\u0259l\u0259bat\u0131na&hellip;","_links":{"self":[{"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/posts\/546063"}],"collection":[{"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arantv.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=546063"}],"version-history":[{"count":0,"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/posts\/546063\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arantv.az\/index.php?rest_route=\/wp\/v2\/media\/546064"}],"wp:attachment":[{"href":"https:\/\/arantv.az\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=546063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arantv.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=546063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arantv.az\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=546063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}